Style memory for long-lasting results: Our expert blend of styling agents ensure long-lasting hold and definition, with a subtle matte finish. Styles retain their shape throughout the day, with a fresh, controlled appearance. Flexible styling without stiffness: Kaolin clay, an ancient, lightweight all natural clay, relaxes hair texture, leaving locks soft, bouncy and held in place, without the typical stiff or overly shiny finish. Hair Protection: Benefit from the added protection of caffeine and wheat proteins, working to improve hair texture and condition, conceal signs of damage, and leave hair looking stronger and healthier.