âAs Paddington bent down, the Browns caught sight of a label around his neck. It said: âPlease look after this bear, thank youâ¦'â And, much like the Brown family when they first met him on the concourse at Paddington station, it was the kind of label that won Paddington Bear into the hearts of a generation. Now, you can carry a bit of his legend with you on your own travels - whether to Darkest Peru or otherwise - with this charming luggage tag inspired by the timeless stories.