All You Need To Know: Get The Coolest Primer In Town With Our Brand-New Primer Stick; And When We Say Cool, We Mean Literally. This Solid Gel Stick Has A Cooling, Watery Feel As It'S Applied To Skin; Priming Skin For The Perfect Base To Ace Your Makeup With A Simple Swipe And Go. No Mess. No Fuss. It'S About Damn Prime. Why You'Ll Love It: ✔ Primes & Moisturises Skin For Makeup Magic; Just Swipe & Go ✔ No Messing Or Fussing - Compact & Perfect On The Go ✔ Contains Aloe Vera Leaf Gel Great Quality. Irresistibly Priced. Always Cruelty Free*. *Approved Cruelty-Free Under The Leaping Bunny Programme . How To Use It: Swipe It The Way You Like It Simply Glide The Stick Across Your Skin For A Cooling, Water-Like Feel To Prime Your Skin For Whatever Makeup Look You'Re Feeling Will Look Fire Today. Give It A Second To Dry Down & That'S It; Y Ou'Re Primed With A Base To Ace Your Make-Up. What'S In: Perfectly Primed Skin With A Cooling, Water-Like Feel & Aloe Vera Leaf Gel. What'S Out: Sticky, Tacky Feeling Primer.