Bruno Giacosa was a visionary who helped place the Langhe on the world wine map. He was originally a grape trader (negociant) sourcing grapes for other large producers, before starting to make his own wines. This gained him great knowledge of the vineyards across Barolo and Barbaresco, which guided his purchase of top vineyards in the region, including Barbaresco Asili, Barbaresco Santo Stefano, and Barolo Le Rocche del Falletto. In the mid 1960s, Bruno Giacosa was amongst the first producers to make single vineyard bottlings of Barolo and Barbaresco, along with Angelo Gaja and Beppe Colla. The wines are divided into two ranges: those labelled 'Casa Vinicola Bruno Giacosa', made from purchased fruit, and those labelled 'Azienda Agricola di Bruno Giacosa', made exclusively with estate owned grapes. Riserva bottlings are distinguished with red labels, and are made only in the best years and age for longer before being released onto the market. This wine is a 75cl red wine, suitable for both men and women.
